Logo 12 Nov 2021

eCNY digital wallet registrations up on Singles Day

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Yesterday, JD announced that nearly 380,000 new users activated digital yuan (e-CNY) payment on JD.com over the two-week Singles Day sales period.
Hot diggety! That's not bad.
Why the boom in eCNY use? JD was incentivizing new activations by giving away free money — up to eCNY 118. 
But: We’ve nev...