Logo 11 Jun 2024

Consumers spend more during Dragon Boat Festival

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Per capita holiday expenditure is still below pre-pandemic levels.
Per the Ministry of Culture and Tourism, during the Dragon Boat Festival (June 8-10):

110 million people traveled domestically, up 6.3% y/y and 14.6% higher than 2019 levels.
Total spending hit RMB 40.3 billion, up 8.1% y/y and 2.5%...